marketing strategy

6 Ingredients For Successful Online Marketing

I had to bake cookies for a holiday party this weekend. I cook every night, but baking is my worst nightmare. If you miss-measure one ingredient, your dessert will be a miserable fail. This got me thinking, that baking is very similar to online marketing! If you don’t implement all of the following, your social media campaign […] Read more…

Social Media Marketing: Outsourcing Vs. Doing It Yourself

I speak to a lot of small business owners who tell me they are managing their social media themselves. Before you go the “do it yourself” route, you may want to read on. Outsourcing Social Media Marketing Experience Who would you rather have fix your sink – your accountant, or a plumber? Just like you […] Read more…