Storytelling for the hospitality, tourism, food & beverage industry
I’ve never been one for rigid commandments, but these 10 essential rules are a must if you want to create a memorable experience for your customers. Hotels, restaurants, and other hospitality & tourism attractions can no longer afford to ignore these essential customer experience truths! Here’s why – think about this: How many restaurants can […] Read more…
This is what I am calling the Boredom & Disappointment Cycle: People are spending more time at home, bored, on their phones, daydreaming. Boredom & daydreaming leads to a hunger in people for creativity, and the need to feel alive. When people actually get the chance to go out, travel, and experience something inspiring to […] Read more…
One of the first steps I take with my clients when they are looking to create the ultimate customer experience is to sit down and really drill down on their customer persona. If you’ve ever had a conversation with a marketing team before, you’ve probably heard this term thrown around. Maybe you’ve even gone through […] Read more…
Where I live, you can get to NYC or Philadelphia in 35-90 minutes (depending on traffic). But when I am in the mood for an incredible dining experience, one of my favorite places is a little inn in the idyllic farmland of Bucks County, Pennsylvania. I first discovered the Restaurant at Barley Sheaf Farm five years […] Read more…